Did you know that some packaging is now equipped with light? 

Illuminated packaging is a great one for aesthetics, security reasons, and also to enhance your products. It really does stand out! 

Here, we’ll go over why packaging that has these light-up features are the way to go, and how thee rise of the glow-up trend is something that, when you’re able to really enhance it, you’re going to benefit from it as well. 

Examples of the Glow-up trend 

There’s a few ways that companies are taking advantage of the glow-up trend. 

One of them is safety packaging that glows in the dark. This is so that, when at night and people deliver, the packaging is illuminated. It’s great for that. 

LED light-up packaging is another one, as it offers a luxury packaging that’s great for consumers of all kins, providing them with a fun packaging that really stands out against the crowd. 

Finally, there are motion-activated lights within gift boxes. So, when a person grabs the item, it immediately lights up! Pretty cool, huh? 

This type of packaging really focused on lights for a good reason, providing the consumers with a light-up packaging that really does the job. 

The applications of this Packaging 

This type of packaging is good for anything that’s at night. so, if your packaging tends to be delivered at night, this is a great feature to have. Delivery drivers might thank you for this.

But, it also works well for various luxury packaging that can enhance this. take cosmetics for example. Buying a compact that has a built-in light is great for application, and offering packaging for say, a makeup holder is great especially when it lights up. 

Gifts that have motion-activated lights also benefit from this. that way, if a customer is hesitant about buying it, they can test it to see for themselves. Overall, it’s a great additive, and really makes the packaging that much more thrilling for all of them. 

The Benefits 

With this packaging, especially the built-in light up features, it does the job with increasing visibility.   Your visibility and way that it looks is something that you’ll definitely want to consider. 

It also enhances the branding uniqueness too. lots of times, with your brand, you want to be unique, and it will do wonders with standing out. 

Finally, it improves the customer experience.   Customers come to you when they want to get the products that they want, and if you give them something fun and exciting, they will in turn enjoy all of it.   It’s great, and it can really be a good tool for enhancing your overall means of Getting the customers that you want, and making the experience magical. 

So What’s Next? 

What’s next is solar-powered lighting. This is packaging that charges during the day, and then at night illuminates. No batteries or charging required. This type of packaging is great for those delivering at night, or who get the item later on in the day. It’s already charged, so you just need to take it out of the box and enjoy it.

Again, built-in packaging lights are a godsend for lots of brands. They give the packaging something memorable, something enjoyable that they will adore. The glow-up trend is perfect for production of items, giving your packaging everything that you want it to be. 

If you are not using the glow-up trend, look at your current items and packaging to see if it works for you. if it does, implement it. you won’t regret this decision once you see the results.