Tag Archives: eco friendly

How the Beauty Industry is Tackling Zero waste 

Zero waste packaging is something new that’s become quite popular in many industries. One of them is, of course, the beauty industry.  This type of packaging is great because it provides some sustainable alternatives and is good for providing more eco friendly initiatives.

With a lot of consumers, especially those in the realm of health and beauty, focused on trying to provide the best and most sustainable initiatives, this is something that more and more industries need to focus on.   This is because with it, customers become more mindful, and it does develop a deeper connection not only for the brands, but those involved as well. 

What Makes Packaging Zero Waste 

It’s packaging that is designed to minimize all waste that’s there. so, it will either be tossed away and will naturally break down, can be recycled with proper efforts, or reused for other initiatives and also for more products. 

It means that you’re not just letting it sit in the landfill, but instead are utilizing what’s provided to create the ultimate in eco friendly solutions. 

So why does the beauty industry love this? Well, it’s because they are becoming more mindful of how cosmetics are being made. Some of them might wonder if they get products not tested on animals for starters. Some of them take the eco-friendly efforts a step further, in order to reduce the impact of their items. 

With that said, let’s look at some of the materials for those who want an eco-friendly zero waste experience. 

Materials for Zero Waste 

The materials have to be something that’s not going to create further waste. For example, glass, as you can reuse it again and again. Some cosmetic companies love this one because it’s super easy to work with.

The second one is metal, because metal is durable, and won’t rust immediately. aluminum is also pretty lightweight, so it works for sustainability and zero waste. 

Compostable paper is another one. While paper can be recycled, most of the time you want to do something with this. compostable paper can be tossed out back, and it will naturally break down.

Finally of course, there are containers that are refillable. These might be plastic containers, or a variant that can handle multiple refills. Some cosmetic companies offer this because it’s something that is very easy for you to utilize, and also can save money in the future. 

The Benefits of Such 

The beauty of zero waste packaging is that it does naturally contribute to greener efforts. It promotes a more circular economy, especially for the beauty industry.  There’s a lot of regret for how things have gone in the industry prior to; these changes, so a lot of companies and customers are working to rectify those mistakes. Not just that though, the single-use plastics that you have also are getting rampant, and the results of those efforts is being seen in the climate change we are facing. For companies that are looking to make real changes, this is it, but it does take some steps to make this work. 

Challenges of Execution 

There are a few things that prove to be challenges associated with the execution of this.

The first is the aesthetics, and also providing proper functionality of this. Finally, you need to focus on what consumers expect and develop this accordingly.

But, if you do this correctly, you will be able to offer zero waste packaging, and sustainability that will shine. So do it, and see the results of your efforts, and all that you’ve managed to create through this very use. 

Packing Fragile Items 

Items that are breakable and fragile require a lot of needed protection. With a lot of packaging options to choose to use, there’s a lot of challenge to this, but if you want packaging that does work, that prevents the breakage of items, and does do in a way that’s beneficial, here’s what we’ve found.

The packaging is responsible for saving you up to 30% on returns every single year, and it’s actually the primary reason why a customer might return something, so for those in the realm of ecommerce, it’s vital to have this, as it can make or break your products. 

Choose the correct materials 

The first thing that you must understand is that you need the correct materials so that the packaging reaches the correct destination without breaking or getting messed up.

It also will depend on the items that are being shipped, and their destination, and we’ll also go over some specific types of factors.

The right packaging is really important, and there are five things you should always keep in mind when you’re choosing to pack items that are fragile. 

  • Your materials.  This is important because you want something durable, and pretty flexible.  You want to make sure that you choose something that’ won’t’ compromise the packaging. Double-walled boxes for shipping are a wonderful choice for this.
  • The environmental aspects. Being environmentally conscious is important, and plastic packaging is not only quite tacky, but it also won’t be good as well for the benefits of the environment too. 
  • The costs. You want something that is low in costs, but not going to skimp out on protecting the item inside. You’ll end up wasting more money if that happens. 
  • The size. You want to get boxes that are going to fit the items. You shouldn’t go for the one-size-fits-most type of approach, because that may cause you to spend more for filler that will ultimately break. Go flexible, and you’ll do better. 
  • The aesthetics are the final part of this.  You want something that has good graphics and colors and is consistent amongst all brands. You have to have this in place, as most customers base their purchasing decisions off of this.

Don’t’ be afraid to use Void Fill 

Don’t be scared to use this.  You want to use something that’ll offer a cushion to the packaging. However, your first choice might not be bubble wrap, as it’s not very eco friendly. 

The problem with bubble wrap is that they usually end up in our oceans, and they’re not good for the environment.

The cool thing about this, is that these days, there are now eco-friendly packaging peanuts that you can get made from materials that are fully recyclable and are great examples of the types of great things that you can use. 

Custom is Key 

There is also the customized packaging option. If you’re able to order customs, do so. The reason is simple. custom packaging looks better, is prettier, and you’ll be able to create an insert that fits the packaging perfectly.

This can reduce the movements that are there, and maximizes the power of the packaging inside, offering more value to the items that are there, so that customers are able to remember who you are exactly. 

The double-walled cardboard types of packaging and the inserts go a long way.

Fragile packaging is a bit more complex, and you’ve got to be mindful about it, but luckily, with this, we’ve been able to find the perfect packaging means, so that you can protect the packaging as best as possible.