Tag Archives: Custom packaging

Is Packaging an Art? 

Packaging is seen as a way to house some of the items that you buy, but one thing that more and more customers are considering for their packaging is the artistic side of things. 

Packaging is a form of artistic expression and through combining functionality and striking designs, it creates a piece that really enhances the customer experience. These days, a lot of collectible and art piece companies are considering the different types of artistic changes they can make to their packaging. 

It really makes it stand out, because customers will see the difference, and they will feel an excitement in the way that these items are shipped. 

Art collaborations for Packaging 

One new trend that packaging in an artistic manner creates is collaborations with artists. Some of them will talk to local artists, and with the payment of the design, or maybe through a small residual, their designs are on the packaging. 

This is so unique that a lot of companies and customers eat this up. think about it, you’re not just getting the same old boring designs for your packaging, but instead something that’s striking and beautiful. 

The best part is that with these collaborations, you can include their contact information so that those who love the designs can buy more of them, creating more buzz not just for you, but for the artists as well.

Art and Limited Editions 

Another part of this is limited edition packaging.

Some items are only available for a limited time. Seasonal items, or collector’s items are definitely something that people think of when they think of limited editions. Anything that you can display as well falls into this.

Most of the time, for something that you plan on displaying, boring old packaging just isn’t going to cut it. people want to be wowed by what they are getting. And guess how you can do that? through of course, your packaging. 

Artistic packaging transforms that packaging from boring boxes to something they want to show off. it gives the person who buys it that incentive to display it, and really makes it awe-inspiring for all that’s there. 

Why Go with Art 

The biggest thing with artistic packaging is that you’re different. customers see what you bring to the table, and it wows them. Think about it? Do customers talk about packaging that’s in a plain old box, without even a logo on it? probably not. 

When you are giving something that’s worthy of being displayed, or something that’s a collaboration, you want to give them artistic packaging to make the brand perception better.

The other reason is customer loyalty. When you show your capabilities, a lot of customers get excited. They see what you can bring to the table, and they’ll want more of this. So yes, a lot of customers will flock to those items that are unique, and those that look strikingly different. 

The Considerations 

While yes, artistic packaging is great, you do need to focus on the practicality of this.

For instance, durability. Making the product nice and durable is a good place to start. You want to make sure that the product won’t die in its packaging, and really make it work.

The second thing is protection. You want to make sure that all of the protective elements are there, especially if you don’t want to ruin the art. 

Finally, consider the costs. This packaging is a bit expensive, so make sure you bear this in mind when you are choosing the right packaging for your needs, and for the customers you’re selling towards. n

Eco Friendly Packaging for Online clothing retailers 

The world of fashion is something that is not a stranger to using recycled materials, and also to utilize renewable resources.    There are plenty of clothing manufacturers that are looking for new ways to be renewable, sustainable, and take advantage of recycled materials. From organic cotton to recycled bottles, to even bamboo and pineapple leaves, there are tons of great ways to reduce the landfill pressure and minimize the consumption of energy during the process of manufacturing. 

When choosing the right packaging, online stores get certain challenges, and look for sustainable and recyclable materials. That’s where we come in. 

Low Cost Posting 

Shipping is a big part of how merchants do business, but through choosing eco-friendly mailing bags, along with envelopes, you’ll have a good solution that’s lightweight, while also being light on the pockets. 

One example is biodegradable mailing bags, which is great for taking out the plastic mailers, in favor of something more compostable, and sustainable versions of this. The bags are ideal for keeping the products dry and safe, but keep in mind that they won’t last forever, so make sure your product is being moved, or it goes back to the earth. 

We also offer green mailers, which are great for items and accessories that need that little bit of extra protection. Just like padded bags, they’re durable and strong, and are filled with 100% recycled fiber padding, to ensure that the whole mailer is reused, and thereby recycled too. 

Boxes for this 

We also make sure that the boxes are strong, and don’t break the bank as well, for they can provide you with a variety of means to truly succeed in the realm of fashion and ecommerce. 

First, we’ve got the single and double walled shipping boxes, which are a take on the classic box, which you’ll find right here. they’re made with almost completely recycled paper, and opting to secure these boxes with paper tape, rather than plastic tape, tells everyone where their mind is at, and that’s on the future of the planet. 

We also like the white and postal kraft boxes, which are great for storing, and easy to put up. They aren’t just pretty to look at, but they also offer some great protection levels not sought before.

And plus, for an added security, the boxes are then sealed with a paper tape, and also a personalized label to make this truly magical for everyone involved. 

Finally, we’ve got self-seal boxes that are a unique type of postal box, with peel and seal functions for quick, secure closures and a tear-open strip for an easy opening that you might not get anywhere else. 

With no extra need for more tape with these boxes, it makes them great, and offers a totally recycled paper experience that’s even better for you to use. 

Branded boxes for delivery 

Printed boxes do make a huge difference when it comes to improving brand recognition, and leaves a great impression on customers. 

There are postal boxes and printed sleeves that are totally recyclable and are great for postal boxes along with sleeves that are cheap and fast to produce. You can even upload logos and artwork based on the templates, and get these online, straight to your door.

We also offer printed postal boxes that are custom made, with a logo and branding that’ll make it super memorable.   They’re great, and with a small order minimum, it works fast, and is a great way to be eco friendly, while also making the world a better place for you. 

Why you Need Corrugated Packaging for Your business 

In our current world, secure and safe shipping of products is important to your success. Corrugated types of packaging, which is made from corrugated fiberboard and has a fluted layer sandwiched in between this, is commonly used to protect and thereby ship products. 

We’ll discuss here why packaging of corrugated products is good for shipping and protection, along with the best options for your needs. 

Protection Benefits 

Corrugated types of packaging are best for protection of items during the transit of them. Fluted layers get sandwiched in between the fiberboard, offering some cushioning that absorbs the shock during the transit process, which prevents damage from the products within. It’s also sturdy, and also will withstand loads which are heavy, reducing risk of collapsing and crushing of the items. 

They’re versatile e

They dome in different shapes, sizes, even strengths, which makes it ideal for packaging a variety of different products. From smaller electronics to larger furniture, it all fits. 

Corrugated packaging also prints on there with logos from the company, various branding, different graphics, and the like, thereby enhancing the marketing and providing some more opportunities. 

Cost Effective 

It’s more cost effective compared to different packaging materials. Being lightweight and requiring less transportation costs along with being durable, helps with it being useful for a lot of reasons and also reducing the wastes and costs. 

Good for the environment 

It is good for the environment since it’s made directly from more renewable and recyclable materials. This corrugated packaging reduces the need for plastics, since they do take far longer in order to decompose.  They’re better as well for recycling and repurposing anything you need. 

It also fits on the other sustainability factor, which is compliance with the regulations. It’s compliant with different transit regulations, so you’ll be able to use it, without getting hit with penalties and other issues. 

Choosing the correct Corrugated packaging 

There are a lot of different means for you to get the corrugated packaging that you need. Here, we’ll give you a little bit about the things to consider. 

First, is the flute profile, which is the strength and cushioning of this.  it comes in different letters, going from A to F. A is the thickest, and B is used for packaging of foodstuffs. C is the most common for furniture and heavy fragile products.  You may use F packaging for printing and retail packaging. 

You also might want to consider the board type. You’ve got the single face board, consisting of liner sheets attached to corrugated layers. This is the best one for wrapping a product due to the extra cushioning. 

There’s a single-walled board, which is the standard, consisting of one layer of corrugated medium placed between two different liner sheets. This is a board used for products and goods that consumers buy 

The double walled box adds an extra layer to this, creating a strong type of packaging. 

Finally you’ve got triple walled, which consists of three layers of a corrugated medium between four of the linger sheets. It’s used for heavy goods or industrialized parts. 

There is also the board grade, which is based on the edge crush test and the Mullen board test. 

The edge crush test or the ECT is a measurement of how much stacking a box will be able to handle before it collapses. 

The higher this value is, the more that package can withstand being placed in an area with more items over each other. 

Then there is the Mullen board test, which measures the resistance to puncturing from the internal parts.

Packing Fragile Items 

Items that are breakable and fragile require a lot of needed protection. With a lot of packaging options to choose to use, there’s a lot of challenge to this, but if you want packaging that does work, that prevents the breakage of items, and does do in a way that’s beneficial, here’s what we’ve found.

The packaging is responsible for saving you up to 30% on returns every single year, and it’s actually the primary reason why a customer might return something, so for those in the realm of ecommerce, it’s vital to have this, as it can make or break your products. 

Choose the correct materials 

The first thing that you must understand is that you need the correct materials so that the packaging reaches the correct destination without breaking or getting messed up.

It also will depend on the items that are being shipped, and their destination, and we’ll also go over some specific types of factors.

The right packaging is really important, and there are five things you should always keep in mind when you’re choosing to pack items that are fragile. 

  • Your materials.  This is important because you want something durable, and pretty flexible.  You want to make sure that you choose something that’ won’t’ compromise the packaging. Double-walled boxes for shipping are a wonderful choice for this.
  • The environmental aspects. Being environmentally conscious is important, and plastic packaging is not only quite tacky, but it also won’t be good as well for the benefits of the environment too. 
  • The costs. You want something that is low in costs, but not going to skimp out on protecting the item inside. You’ll end up wasting more money if that happens. 
  • The size. You want to get boxes that are going to fit the items. You shouldn’t go for the one-size-fits-most type of approach, because that may cause you to spend more for filler that will ultimately break. Go flexible, and you’ll do better. 
  • The aesthetics are the final part of this.  You want something that has good graphics and colors and is consistent amongst all brands. You have to have this in place, as most customers base their purchasing decisions off of this.

Don’t’ be afraid to use Void Fill 

Don’t be scared to use this.  You want to use something that’ll offer a cushion to the packaging. However, your first choice might not be bubble wrap, as it’s not very eco friendly. 

The problem with bubble wrap is that they usually end up in our oceans, and they’re not good for the environment.

The cool thing about this, is that these days, there are now eco-friendly packaging peanuts that you can get made from materials that are fully recyclable and are great examples of the types of great things that you can use. 

Custom is Key 

There is also the customized packaging option. If you’re able to order customs, do so. The reason is simple. custom packaging looks better, is prettier, and you’ll be able to create an insert that fits the packaging perfectly.

This can reduce the movements that are there, and maximizes the power of the packaging inside, offering more value to the items that are there, so that customers are able to remember who you are exactly. 

The double-walled cardboard types of packaging and the inserts go a long way.

Fragile packaging is a bit more complex, and you’ve got to be mindful about it, but luckily, with this, we’ve been able to find the perfect packaging means, so that you can protect the packaging as best as possible. 

The Costs of Packaging 

When you’re looking to budget out your packaging, you should also look at the options that you have. Custom packaging is something that’s become super popular, but that doesn’t mean that it has to completely destroy your wallet. 

It’s important to make sure that this is part of the costs of your product. With about 10-40% of the price of packaging being what people spend on this, it can definitely cost a lot. Here are some factors that you may want to consider when you’re choosing packaging, and how you can prevent this from totally wrecking your budget down the road. 

Fixed Vs. Varied Costs 

Fixed costs are going to be what the manufacturer will charge no matter how much you’re going to be printing. 

These include: 

  • The setup of the machinery 
  • The printing plate costs for flexo and litho printing 
  • The mound costs for foil stamping, die cutting, embossing, and other types of means 
  • The costs for renting if you don’t have the equipment 

This ratio is usually based on the units that are produced, based on the type of options and the volume that’s there. 

Now the varied costs include those that change over a period of time. larger volumes tend to have a larger cost of variation. 

These costs include: 

  • The costs of the materials 
  • The production wages for those making it. 
  • The lamination and ink. 
  • The shipping costs 

The costs that are fixed and the costs that are varied are what come together to make the packaging. 

While there are simplistic ways that come with this, most of the time, fixed costs can definitely make up a lot of the costs, especially if you don’t have too much variation.

Scaling Economies 

Have you ever noticed that suppliers give you prices that are lower when you have more items, and a lower volume means a higher cost. This is because of the scale economy that goes with this. 

The scale reduces the costs of this, since the fixed cost is spread through more and more units that are there. 

So let’s say that you are going to have 100 different units printed.  Maybe your cost is $1 for every unit. But let’s say you 10X that, and then, it’s 1000 units. This will then cost about 10 cents for every single one. 

If you ignore the variable costs, you will see that the 1000 units does mean that it costs lower. 

Now, let’s say that we take this, and you also factor in the variable costs too, which may still be the same, but the fixed cost is lower, as it’s spread out. 

While it may seem a little bit textbook, the variable costs do change, as the more production means that it’s more efficient. Yes, you’re saving money if you purchase more. 

This also allows for your brand to use the cost that’s reduced into other types of functions, or even step this up, with the way that the printing is included, or the other packaging materials that offer a competitive advantage for the business. 

There is also the factor of the returns that are there, which means that when you increase the volume within the short run, it gets the optimal capacity. Before this, it meant smaller price increases. However, when it’s done optimally, it starts to even out. 

This is helpful for you to learn, because it can play a major part in the packaging that you put together, the state of your packaging needs, and also lets you get a full feel for the type of result that you want to get from this.