Tag Archives: box size

How to Use Subscription Boxes to Think outside the Box 

If you’re someone who is interested in getting gifts whenever they want, even monthly, then they’re going to love subscription boxes. The excitement of new stuff, combined with a gratification from businesses for your patronage, bring you the best option for those who love it. 

The model provides a success to fundamental changes in the logic of purchasing. Customers aren’t interested in owning, but rather, getting services and assets. This business type model only applies to services at first, but now you can get different subscriptions for everything, from clothing to tech products to even food.

Subscription boxes are packages that get delivered when you sign up for something, and they contain products that are new, hard to find, or unique too. 

There are two primary subscription box types that are there. Those are the ones that offer the same type of products to other people. The second one is providing a type of item that a subscriber wants.

The main focus, however, is packaging, a s this is the key part of this.  This is because packaging protects these contents within. You also need packaging in order to create a “wow effect” when they unbox this, which is what gets people excited for this.

But, consumers are attentive to this, so some caution needs to be done. Packaging needs to be made so it is sustainable to the environment, minimizing anything not needed, or any wrapping materials which are cumbersome.

Here, we’re going to look at a few of the major subscription boxes that are planning to leverage the attention of customers. Many customers will be satisfied, to the point where not only do they share the brand experiences, but they get others involved, getting them to purchase these same things. 

Beauty Box Subscriptions 

The first is Abiby, which is an Italian portal that was launched back in 2018, and two entrepreneurs founded this one. This offers subscription box services for cosmetics, providing customers with this. it’s made directly from kraft cardboard that’s corrugated, and then personalized with the Abiby logo in monochrome. This is characterized for being clean, minimalist, and basic, but the anticipation of the packaging within provides a level of excitement to the unboxing experience. 

The reading Box 

Reading is another one, and reading in heels, a subscription company that’s designed for women and readers who love contemporary fiction, enjoy. The members can choose the fiction that they want to read, and a bunch of beauty and other luxury products that they can enjoy. With a box that’s fancy, continuing new books every single month, there are also some treats a person can enjoy when they read these boxes.

With a lid and bottom on the box, you can get stylistic graphics and designs that really resonated with the audience that you’re targeting. There are also elegant lines, a logo that’s based on a sale within the background, and also texture reproducing and refined marble there. All a reader needs to do is open this up, enjoy the body and mind feeding that these products provide for you, giving you the best experience for reading too. 

The Box of Style 

There are also box styles too.  Box of style for example, is one that’s created by a fashion designer by the name of Rachel Zoe, and this is a woman who is known for dressing celebrities. It comes with a box, and some accessories from brands. 

You want to look at the different ways for you to keep track of these boxes and take advantage of trends as well for you. 

Why go Minimal with Packaging 

We’re starting to see minimalism, and minimal packaging taking the world by storm.

When you look at the different packaging trends that have been seen throughout the last few years, we’ve seen creativity, new orientations, and a push for technological advancements and materials.

Then of course, we need to look at simplicity and being minimal, as this is something that’s changed the way the product works, and offers some informative, unique looks to the packaging offered. 

The common factor of this is that they are minimal and simple. Simple is the primary principal that’s being used to create an impactful, while also being a memorable sort of packaging design.

Food for instance is starting to get the minimalist treatment, especially in our pastas.  These days, it’s simple, and one food brand is taking it in a way where there are only two major elements that are worth looking at. The first are the eggs in the lower right part of this, and the pasta that you can see through the windows that are placed near the center, large enough to make the products really shine, speaking for themselves. 

Then, let’s look at the soups. A lot of soups that are famous abroad are starting to take advantage of this.  the soup is right there in the center, showing off a beautiful soup that looks super tasty. The background of course uses an anonymous, gray undertone, and is something that really just showcases the soup. We don’t need anything else, and the packaging is right there, served to your own personal needs. 

Superfoods, such as Primal Joy, are also taking advantage of this. This is a protein granola, which has a simple two-color packaging with a bold black font for the product name and the company. It’s simple, but still offers a bold nature to these illustrations that are stylized and offer a transparent type of window. There’s no sort of artifice or anything hiding the product. What you get from this is what you’re going to get. 

There are some who are looking to offer a more radical and daring sort of minimalism.  There is a mint chocolate bar that consists of just having a bold and stylized leaf that sits in the center, and the sleeve tops and bottoms being a minty green color. This is super simple, but these elements are practically right there, looking at you.  The product itself sells by hinting that it doesn’t need the extra container and other additives. Even the typeface that’s used is very marginal, and it outlines the perimeter used in this wrapping, and it’s something that’s unique, and something that we really do love, especially through this example, and the unique tones of this. 

Finally, let’s also look at other products too.  There are tea bags that are actually looking to go minimal and spend less time highlighting something extravagant. Gable bag boxes are the way to go with this, and the way that it’s sold is the colors. They’re bright, adding a pop art flare to them, and without any graphics, a very minimalistic logo, and even typography that doesn’t really try to be too extra, it’s one that shows both the essentialness of this, while also offering \a balance that’s stylistic. 

It’s unique, and with a lot of different products, you can go minimal with the packaging without being super bland and boring. These are but a few of the many examples that are out there and offer a unique sort of spin on the packaging that’s out there providing you with a fun, unique means to really highlight the products that you offer. 

What to Know about Cardboard Packaging 

If you’re someone who is familiar with cardboard, you’re probably wondering a few things about it. Here are some unique tidbits you might not know about when you’re considering cardboard packaging.

It was an Accident to make 

This was something that was discovered back in 1879, when an employee started to notice that the printing rule was far too great, and he ended up cutting thousands of seed bags rather than folding them. 

Instead of throwing these away to stop the production, the owner, a man named Robert Gair, realized that by changing the blade height, he was able to achieve a result that was far different.

After that, he realized that cutting and folding the cardboard created a box that was prefabricated. 

Before this point, making a box required some money and time, and the primary reason for this was to craft some luxury products. Because of Fait, these boxes were produced in series, and thereby made them cheaper.

He then patented during the same year the machine that manufactured boxes that were foldable.  He moved the headquarters over to Dumbo, created a method to serialize the production of this, and then, provided these containers to Nabisco and Kellogg for them to use commercially. 

Cardboard Boxes are Inside Out 

This was something else that was discovered. In a recent TikTok viral video, it showed how the current cereal box is sealed easily, and quickly too. In 1950, Kellogg’s was one of the first companies to eliminate the use of wooden boxes, and they moved to a far more convenient and way cheaper cardboard box to distribute on a larger scale. 

Cardboard Packaging Creates Emotions and expectations 

Almost everyone does agree that the tearing and the unwrapping of boxes is exciting. One of the most popular things is unboxing. Why is that? Well, since they’re much bigger and take a bit to open, these boxes create expectation and interest. 

This idea that’s further decided by promotion along with advertisement, oftentimes cardboard lets you print out some logos, designs that are attractive, and various product information without a ton of effort. For buyers, packaging that’s designed well protects the items, and from there, allows you to determine both the success, and the reputation that the brand offers. 

Cardboard is Creative 

For children, cardboard is very creative, as they can make spaceships, race cards, even submarines in this. some studies have discovered that children are able to create and communicate better through the use of these boxes.

Manipulating these materials refines the senses on a physical level, further raises questions, and offers them a chance to think in creative, more innovative ways. Building different toys in cardboard and wood also increases the awareness a person has for themselves, and the objects that popular this spatial dimension around where you are, so it’s good for them to learn spatial awareness through this. 

Cardboard is Art 

There is actually a museum that actually does trace the history of cardboard, and it showcases the history of cardboard that’s there. It’s something that showcases the boxes that were used in order to transport silkworm and moth eggs, and also illustrates the more modern usages of cardboard as well. This is something that’s located in France, which might be cool if you’re dropping into the area and need something to do in between seeing the Mona Lisa and everything else that’s there.

A lot of packaging benefits from cardboard, and here, we went over some of the cool aspects of cardboard, and why it’s a great product to use as well. ‘

Lifestyle Brands and Their Packaging 

Lifestyle brands are starting to look at their packaging, and many have started to make changes to influence their packaging and consumers.

You might not notice this right away, but these brands do embody the positions and values of different groups of people. Through this, they boost audience loyalty and also are able to leverage their sales to improve them. It brings a sense of belonging to the users that are here too.

There are different brands with a ton of influence that goes beyond just functioning, so it’s not just the product, but the identification of the values that this has with your brand.  It also is good for focusing on how brands will promise and from there, improve the world around them too. 

Examples of this 

This type of sector is usually affected by food and other sectors related to that.

With more and more consumers interested in being healthy, food comes like this, and the diets come based on both ecological and ideological choices that were there.

One example of this is the “made in Italy” brand which does echo a call of being genuine, offering a quality taste, and also being really good for you too. 

A lot of people like this too because it’s a product that praises itself for being light, and free from lactose, glucose, and other nasty components that people attempt to avoid as much as they can. 

It is something that’s grown a lot too, with more and more people choosing the vegan, veggie, and the vegetarian brands of these foods, and it’s increased their sales by over 5% in a lot of cases.

This is something that’s a manifesto for a lot of people and is a true mission for many people that are there in a variety of different ways. 

Food origin labels are slowing down in growth though. The plus sign is actually one that is still being used, and it is still popular on certain brands of food. 

There is also an increasing need for clarification of different environmental factors on some of these products. This has caused a growth in the turnover rate, as more and more people are looking for foods that are tasty, but also are healthy for you.

Not to mention, another interesting sector that’s grown is non-GMO foods. This is one that’s on the rise, with more and more people looking for these varieties of foods. 

This is something that a lot are looking for, as with the additions of different toxic chemicals in our foods now, a lot are becoming more aware of this. through choosing these healthier foods and other brands, it allows you to get the best types of food that you can, and also tells you about the different health-conscious choices that you can make.

This isn’t just for vegetarians and vegans either. A lot of people are choosing foods that are labeled as healthier, whether for health and wellness issues, to help with weight loss, or even just to have a healthier outlook on life.

Lifestyle brands need to start looking at this type of packaging for their products, and this is important, because you can make different prototypes as well with the pertinent information and different characteristics, print this out to others, and get it to people all throughout the world. Even with limited runs or small groups of people buying this, it’s imperative to look at this. consider this when you manage lifestyle brands, and also make it so that you can print, and from there build the brand too.

How to Avoid Shipping Mistakes 

Shipping is fun, but it’s also one that can be a bit stressful. It also can be expensive when you try to handle the service levels, and other changes of accessories.

Here are different tips to help you avoid these shipping mistakes that are all too common.

Let Customers Choose 

Did you know that you can leave it to the customer to determine when it’ll be there. Some want it super-fast. Others are willing to wait a little bit.  It actually was something that some customers wanted, but others are fine with up to seven days.  Not as many will pay more for shipping.

Offer different options, so that they can choose whether they want this to be there fast, or if they want to save some money.

Listen to your Customers 

Customers will give feedback on the packaging, and it’s up to you to listen.

If there are complaints about the dimes for delivery, it’s up to you to choose better, and sometimes a bit pricier, shipping options.

If they’re amazed and happy, that means you’re not dropping the ball, and subverting their expectations, offering better customer satisfaction. You can also use shipping options that are a little slower too.

Use Correct Packaging 

This is very important because this is what protects the contents inside and is what builds the image of the brand. It also determines how carriers are going to charge you.

Use the right packaging. Don’t try to skimp and save money by shipping stuff in boxes clearly too small, or without any bubble wrap. You should use a box that’s new, with up to two inches of various cushioning.

The packaging is vital, as this is what will protect your product, build the brand image, identity, and also determine the carrier charges.

You want to use the ideal packaging for this. don’t just try to skimp  on by, and don’t try to ship anything without any protection such as bubble wrap. Keep a couple inches of cushioning there to protect the goodies. 

Don’t Guess the Shipping 

This is something that some companies do. They’ll try to get packages out, and then, you run out of the box to use for this. you’ll then get another box, but then it’s larger than the regular. You can use the item and then get it out, but the problem is, you’re now paying a bit more to ship, since you’re using something bigger.

This is something that a lot of people do, and it’s a huge mistake. You should avoid wasting any money if you research the costs of shipping. Depending on the carrier that you’re able to use, you might get charged for different items, such as delivery on Saturday, and surcharges of fuel, deliveries and signatures, and also delivery charges for residential areas.

Remember that you should know these all in advance, so that you won’t have to pay for different delivery features that aren’t important to yourself, or the customers at hand.

You want to make sure that you’ve got the right shipping options, and also so that you can get the best options.

Track Shipping Supplies 

You finally want to make sure that you’ve got shipping supplies tracked. Track your inventory of shipping. This is important because they’re necessary to send out to your customers and are important for your success. 

Track all of these right away, and if you have reorder points, make sure to follow these. That way, you won’t have to worry about this running out, and you’ll be able to store these for usage down the line. 

Considerations for laminated standup pouch types 

Pouches that stand up and are laminated are a unique way to both display and also store the products of your choice. You can choose the size of the packaging, the color, even the lamination you wish to add to make it creative and fun. What should you determine when you’re choosing this kind of packaging? Here is what you need to know. 

How it’ll Show off the brand 

Being able to recognize the brand is super important. If the product justifies purchases that are repeated, it’s important to make sure that you offer pouches that are customized, in a manner that offers a packaging that customers can see, and then choose the product that you have. 

How you want to Sell and Promote It 

The biggest focus of a pouch is making sure that you use it in the manner that you want to. There are smaller pouches which we call sample or promo pouches, which are basically a way to get people to try out the product before they decide to buy it. Your ultimate goal with this, is to get customer favor, and usually, this alone will sell the products that are there.

The Way they’re displayed 

Pouches are used for display reasons that show the products that are there.

Sometimes, pouches that are made in smaller, simplistic ways earn the favor of others, because instead of something huge and obnoxious crowding the shelf, this can stand neatly on its own, making it easier for you to showcase the product, allowing you to improve the makeup of this. 

It also prevents packaging that’s distracting too, since they usually are made in ways that are simpler, so customers can see those, and there is ultimately far less demand. There is now more emphasis on the way that the products work, and the actual item inside. 

Preserve and Protect 

The main goal here is to protect this pouch, preserving it. 

This gauge is the main factor for ensuring that the product protects everything in a way.

If you have objects that are sharp, or even big and bulky, you might want to choose the gauge that’s bigger for this.

You also might want to consider this factor when you’re looking to freeze the items.

The right gauge and the features of the bad, and also materials and additives are great for ensuring that everything that’s frozen is preserved and protected over time as well, ensuring the proper freshness for the item, no matter how long it’s on the shelf. 

You may want to consider this factor for those products that do need freshness. One example of this is coffee. Some of these pouches offer what’s called degassing valves, so that all of the excess gas that’s in there, and it offers a chance to keep the beans nice and fresh.

There are a lot of great ways to use this, not just with coffee, but other means too. If you’re choosing a product that’s good for you to enjoy, and one that’s important to sell, you should always make sure that you start with the needs that are important, and you should also focus on these features that are custom as well.

A lot of people can benefit from this, and the cool thing about these pouches is how easy they are to use. With these standup pouches, the future is here, and you’ll be able to, with this, offer the top experience that you can to customers of all types. 

Pouches are the future of packaging, and something to keep in mind as well. 

How to Design Tray and sleeve Boxes 

Sleeve and tray boxes are great to unbox certain items that help customers reveal the products that they have. We see this with macarons, soaps, phones, or even jewelry, but anything can be put in there. These look good, and they also offer customization of one part or the next, offering you to have the best displays that you can. These also optimize your display by showcasing the way that it looks in the tray, and you can design this with different artwork. 

You Should try Kraft Tray or Kraft sleeve Boxes 

A lot of times, people get plain brown sleeves or tray boxes that are made from cardboard that’s corrugated, and it’s laminated to their liking, but it won’t give you the best impression. Brown boxes are usually seen as drab, but they don’t have to be. You can get something that appeals to all sorts of clients. One way to do so is kraft boxes, as they help ensure a simple package, but also is done in a way that’s creative for the brand. 

Kraft is also totally biodegradable and compostable, which offers a more sustainable aspect to the business. You can print on these, and then, once you add the logo and branding, it makes it much more memorable for those customers. 

This also can help you feel good too, as it shows to the customers that they can compost these in the home. 

Consider custom Inserts 

While sliding the tray in the packaging, you can also consider the way the products fit within the tray.

If the products move within there and then scatter once the box gets opened, this can ruin the excitement of the reveal, which is why an insert is one of the best ways to go. 

Custom inserts are unique, as they fit the products in their own way, and prevent them from moving about within the box. 

This also improves the protection of those items that are delicate or luxury, including jewelry or perfume bottles. 

Inserts are very customized to one’s liking, and they can also be printed as a major placeholder for the material that’s marketed, and stuff that you won’t want to miss. 

If you want better protection for heavy items and packaging, foam inserts are the best.  

You also may want to use sleeve boxes and rigid trays, as they’re sturdy, and they come with some thick paperboard. 

Make sure this is shaped based on the needs. 

The cool thing about sleeves and trays is that you can get them in ways that fit the needs that you have. 

Bigger boxes and trays are great for many items, especially if you’re worried about possibly needing multiple boxes. You also may want to include ribbons to pull the tray out based on the way that it works. You may also want to utilize a thumbhole too. 

Sleeve and tray boxes also fit the requirements. If you want the customers to see what type of product they’re getting before they buy, you can add a see-through window, in order to ensure that the multiple variants of the product are there. 

This works for multiple flavors, colors, or even smells for a perfume. Another way to do this is folding carton boxes for your sleeves, in order to offer better product packaging. You can also include windows on the carton sleeve to make this better, more intriguing. 

There are tons of ways to use sleeve boxes to offer a simple, luxury packaging, and you can easily use this to make your packaging stand out and look better for you. 

Why Get Packaging Now 

If you’re looking to figure out whether or not buying packaging is good to do right now, the short answer is yes. This is something that should’ve been purchased otherwise. While it may seem lie you can’t, cause you can’t turn back time, but buying packaging at the last minute is not something that’s encouraged by many. 

This isn’t just a bad idea, it’s a costly one, as this is one that causes a ton of headaches that you don’t want. Plus, if you’re struggling to get things sent out, the last thing you want is some packaging to not be there. We’ll go over why this is important now, and also the best ways to buy in our current world. 

Why buy it Now? 

If you’ve been living under a rock, you probably haven’t heard of the supply chain and labor shortages. But for most of us, we know about all the shortages, the conflict that is happening internationally, and a sea of other issues.  The packaging that you need for the future should be grabbed today. 

This is something that may seem like a bold claim, or just a cheesy marketing tactic, but that isn’t the case. You should get the packaging that you need for the future today, up to about 12 months or so. 

The reason for This 

The pandemic, the war with Ukraine, and other black swan events have been causing a lot of problems with the materials and machinery that is needed. In many cases, the supplies and equipment that you need have a ton of lead times which can impact when you get it. That’s why, you need to buy the materials that you need today, and this is something that prevents it from getting off weeks, even months too late.  So what are the factors that are causing all of this. 

The availability of packaging and the materials for packaging are important. This is one that’s become a major snafu due to the major material shortages, and right now, the current machinery has practically no availability. The demand for this is starting to increase, but if you get the future purchases done now, you can avoid paying the premium prices down the road. 

How do you know what’s availible though? Well, talking to someone to help you with this can help you find alternatives if there is nothing, or where to buy the actual packaging that you may need. 

The second thing is the lead times. While the materials and machinery may have lead times that seem normal, some items are so out of stock that it can take up to 13 months to get these. But if you talk to someone to help you find the right packaging that you need, you can get the best packaging based off the lead times and the feedback that’s there to ensure when you’re ready for this. Ignoring this does impact the ability to get items when you absolutely need them. 

Before Buying 

With that of course, you should also make sure to ask questions about the machinery used for packaging and get all of the information that you need right away to make the purchase possible. 

Plenty of people benefit from this, and there are a lot of great ways to find packaging ahead of time. lots of times, the right packaging is there, you just have to go and look for it. With that said, if you think that there is a chance that something is going to be out of stock, then you should make sure to get it to them sooner than later. 

Using Tamper Evident Packaging 

If you want to improve the security along with the shelf life of a package, then tamper-evident packaging is the best option. Product security along with protection are super important, and since more and more counterfeit are impacting the world, you want packaging that protects your goods. Not to mention, the shelf life is also a big part of it, and tamper evident packaging is great for improving the shelf life, security, and even the safety of this. 

How this improves shelf life 

Some of these tamper evident packaging, including flexile films, will drastically improve the shelf life of an item, and it includes lidding films, and also modified atmosphere packaging as well. 

Along with this, there are a lot of benefits that come with this. If the product is sold based on weight, including produce and the like, this also helps with improving the revenue, since the weight will not change this.  This of course, helps to retain moisture and freshness. 

There are tons of benefits for improving the shelf life, so you’re not sitting here having to replace everything. 

Product Security 

If you’re someone who is worried about others coming in and ruining your packaging, you’re not alone. I mean think about it, there are people who have opened up tubs, licked it, and then put it back. Super gross right? 

Well, tamper evident packaging is a great way to show when something has been messed with, in the most obvious manner. 

The most common ways to improve this include the following: 

  • Shrink film 
  • Seal bands 
  • Sealing tape that shows a mark when it gets taken off. 
  • Overwrap that’s hard to put back 
  • Flex pouches 
  • Lidding films 

There are tons of great ways to protect it, and for customers that see this on their packaging, they’ll know something has been compromised, which is great for prevention of the product getting messed up. 

If you are worried about the possibility of the product being compromised, then try to create tamper-evident packaging that works well, and also is something that is perfect for the person to use so that they can keep their items safe and secure. 

More abut this 

Tamper evident packaging is one of the best packaging things that you can add, and it offers a ton of benefits to the materials used to package stuff. 

What are some of the different kinds of materials through? How can it benefit the people? 

Well, it can help in a lot of ways. Providing the best and most secure packaging to the people who buy your product is important, and it’ something that, if you use a lot of packaging that involves you possibly having the freshness compromised, this saves you money. 

In our world with items getting more and more expensive, having the proper packaging to help and assist with this is very important. Lots of people struggle with putting together the right packaging means that’ll help them, and luckily, with this, you’ll definitely get the proper protection that your packaging needs. 

Tamper evident packaging also doesn’t look unseemly or ugly either. It can be used as a first lay er for packaging, since it can close it, and then the overwrap of this is something that also is really good for a lot of people that are looking to improve their packaging abilities. 

For a lot of people, tamper evident packaging isn’t just a suggestion for their business, it’s vital, and we went over why in the world that is here and why it can be good for freshness, and for protection.